On Wednesday 14th June, Melbourne’s Fed Square hosted the FIFA Women’s World Cup 2023™ Trophy Tour as it embarks on the final leg of a global ‘Going Beyond’ Tour campaign that has seen the Original Trophy travel to each of the competing nations in the FIFA Women’s World Cup 2023™. As the city’s premier event venue and iconic site for sporting moments, Fed Square was also officially welcomed as the home of the FIFA Fan Festival™ for Melbourne, where fans, spectators and visitors alike will be able to enjoy the matches, atmosphere and entertainment of the FIFA Women’s World Cup 2023™.
Throughout the FIFA Women’s World Cup 2023™, Fed Square will remain the primary hub for all things football. From 20 July, Melbourne’s FIFA Fan Festival™ will provide a vibrant destination for fans, spectators and visitors to come together and celebrate the very best women’s football in the world. They will be able to catch all the matches on the big screen and enjoy a programme of live music, entertainment, panel discussions and family fun activities, as well as a full food and beverage offering.
The programme across the month features Indigenous Australian singer Sycco, Australian singer songwriter Samantha Jade, as well as a huge entertainment line-up which includes Melbourne DJ’s, vocalists, drummers and dancers.
Throughout the month, attendees can also expect an array of community and cultural groups across Melbourne, including the city’s very talented Melbourne buskers and football tricksters. The FIFA Fan Festival™ will also include sustainable workshops for kids who can make their very own football, and a panel discussion featuring former, capped and future Matildas.
Photo credit: Hannah Peters FIFA
The FIFA Fan Festival™ will offer a suite of interactive experiences with activations such as a penalty shootout simulator, and a reaction goalkeeper game where players try to hit the lit-up buttons at the fastest speed possible. Those looking to grab a bite to eat or something to drink can head to a variety of food trucks and bars serving culinary delights from the 32 competing nations.
Soak up the highs, the lows, the culture, the people, the game and come together to help cheer on the Matildas and celebrate the largest female sporting event in the world at the FIFA Fan Festival™, 20 July to 20 August.
FIFA Fan Festival™ Opening Dates:
Thursday 20 July– Thursday 3 August
Saturday 5 – Sunday 8 August
Friday 11 – Saturday 12 August
Tuesday 15 – Wednesday 16 August
Saturday 19 August – Sunday 20 August